Data Is Oil, and We Like to Be Fracking | Kempton Presley, AdhereHealth

On pulling every usable signal out of claims, eligibility and demographic data, and why sequencing outreach is harder than collecting it. Book Ian for your event → iankhan.com | booking@iankhan.com SUMMARY Kempton Presley runs AdhereHealth, a tech-enabled services business focused on medication adherence. He describes the data problem as an octopus whose head does not always coordinate its own tentacles, and explains why you cannot design these programmes from an ivory tower. KEY POINTS • Blending claims, eligibility and demographic data into a single patient story • Too many systems creating a nightmare that technology is only now resolving • The octopus problem: many outreach channels, no coordinated sequencing • Why the order of touch points matters more than the channel • Learning continuously from members rather than designing for them • What tech-enabled services means in practice for adherence • Where AI changes the distributed data picture "Data is oil, and we like to be fracking and getting as much as we can." — Kempton Presley GUEST Kempton Presley, CEO, AdhereHealth Recorded at ViVE 2026 for The Futurist. ──────────────────── ABOUT IAN KHAN — HEALTHCARE AI KEYNOTE SPEAKER Most AI keynotes end with a better understanding. Mine end with a measured readiness score and a ninety-day plan. Your leadership team is assessed before the event, the room sees its own result live, and everyone leaves with a plan. Every year I interview more than 500 senior leaders on camera. Th